Summary
Bringing data, design, and everything in between together, and create aesthetic and functional product.
3 years of analyzing complex data into actionable insights, empowering a global a nonprofit
organization with impactful, data-driven decisions. A successful startup founder, manager and
product designer for 8+ years.
Data Analysis
Data Management
Visualization
Visual Design
ETL
Frontend
Phototyping
Branding
Graphics
Wireframing
UI/UX Design
Experience
Trainings
AWS AI Practitioner Challenge
Participated in Amazon's global scholarship challenge, completing intensive, hands-on coursework on AWS cloud infrastructure, generative AI tools (such as Amazon Bedrock and PartyRock), and machine learning fundamentals. Earned the official AWS Certificate of Completion in May 2026.Microsoft Power BI Data Analyst
Provided by Microsoft on Coursera, this training equipped me with end-to-end business intelligence workflows skills through comprehensive Microsoft Power BI training, executing data extraction, transformation, and loading (ETL) processes from Excel and external data sources to build structured models. Translating complex datasets into compelling, interactive dashboards and reports, backed by practical experience delivering a technical capstone project aligned with PL-300 certification standards.Career Essentials in Cybersecurity
Provided by Microsoft and LinkedIn, this course equipped me with a solid foundation in cybersecurity principles, including detecting and preventing threats. I've gained skills in implementing security measures, managing risks, and understanding cyber governance frameworks. I'll apply industry standards to secure personal and business networks and systems effectively.Designing User Interfaces & Experiences
An IBM course with a strong foundation in end-to-end user interface and experience (UI/UX) workflows, covering core visual development concepts, design methodologies, and industry best practices. Gained practical proficiency in prototyping responsive websites and applications using Figma's essential features and advanced tools. Successfully bridged the gap between design and front-end implementation by applying core web methodologies, including Responsive Web Design (RWD) and Progressive Web Development, alongside modern CSS frameworks like Bootstrap.Product Ideation, Design, and Management Specialization
Delivered by The University of Maryland on Coursera, I mastered the end-to-end product lifecycle, from entrepreneurial ideation and competitive analysis to market delivery. Gained deep expertise in defining target customer segments, uncovering underserved user needs, and establishing strong value propositions and product market positioning. Cultivated critical leadership frameworks to cross-functionally champion products with stakeholders, while gaining hands-on experience translating strategic product ideas into reality through wireframes, minimum viable products (MVPs), and targeted financial funding strategies.Data Analytics
This Google course provided rigorous technical training in foundational data analytics practices and workflows. Skilled in cleaning, structuring, and organizing raw data to ensure analytical integrity. Proficient in leveraging a modern analytics tech stack—comprising SQL, Python, spreadsheets, and Tableau—to perform deep-dive analysis, build functional data visualizations, and present data-driven insights to cross-functional stakeholders.Entrepreneurships and ICT Business Incubation
Designed for ICT Business Incubation Candidates and Staff, this workshop was hosted by TECHNOBIC, the Bahir Dar ICT Business Incubation Center. The curriculum focused on entrepreneurship, personality development, and business plan development.Entrepreneurships and Business Development
This Orientation Training for potential Tenants of Mekelle ICT-BIC, was organized by the Mekelle ICT Business Incubation Center, Trade, Industry and Transport Bureau of Tigray and World Bank. It covered topics including entrepreneurship, business plan development, taxation, and licensing.Education
B.Ed in Electrical and Electronics Technology
Adama University, Nazareth, EthiopiaA leading public research institution in Ethiopia, highly regarded for its rigorous focus on engineering, applied sciences, and technological innovation. It serves as a key academic and research hub dedicated to advancing national development and producing highly skilled technical professionals.
High School
Kellamino Special High School, Mekelle, EthiopiaA highly selective, full-scholarship STEM boarding school and regional center of excellence that has produced top academic talents working for global tech giants including NVIDA, Apple, Google, Microsoft, Amazon, Meta, NASA and others.
Trusted By
Growing up...
I was born in the remote savannah woodlands of East Africa, where I spent my early years herding cattle under wide skies and endless horizons. That life taught me patience, observation, and the beauty of patterns — lessons that still shape how I see and create today.
I’m Andom, a product designer, researcher, and data storyteller who believes visuals can bridge worlds — from raw experience to refined understanding. My journey took me from herding fields to the digital realm, where I now craft design solutions and stories that connect people, place, and purpose.
Over the years, I’ve worked on tourism, tech, and research organizations across Africa and the US — creating digital products, visual entities, and destination development projects that celebrate culture and community. I’ve also written some books and produced travel guides and illustrated maps that help travelers explore and understand the stories behind every landscape.
My passion lies in turning information into emotion — using design and storytelling to make knowledge engaging, memorable, and human.
I’m always open to collaborations that combine design, storytelling, and innovation — projects that make information not just seen, but felt.
When I’m not busy at work, you’ll likely find me outdoors. I love exploring new places, cultures, and histories—getting lost in nature and discovering the stories landscapes hold. I rarely miss a sunset; it feels almost like I’m the one guiding the sun to its rest. And along the way, I capture everything through my camera—collecting the world in photographs as I travel.
Previous Works
Equipped with creativity and purpose, I turn ideas into reality through design, data, and storytelling. This page highlights some of the works that have shaped my journey and vision.
Personal Stories
A collection of moments, memories, and reflections that shaped who I am. Here, I share the stories behind the journey, written as they happen — honest, personal, and true.
Travel Stories
Driven by curiosity and a love for discovery, I explore the world one story at a time. This blog is where experiences turn into reflections and moments become inspiration.